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Christopher H. Loo, MD-PhD: Today, we have Christina Hooper. And she specializes in helping entrepreneurs turn their superpowers into sales. So today, we’re going to be talking about digital marketing, building a StoryBrand, building a scalable business, and I’ll let Christina take it out from here. So Christina, welcome.
Christina Hooper: Hey, thanks for having me.
Christopher H. Loo, MD-PhD: Yeah, no worries. I’ve read through your bio, and it’s very impressive. And just to give the listeners a brief introduction, tell people about who you are, how you came to be. And then we’ll go from there.
Christina Hooper: I mean, my biggest focus is helping people build a business that enables their lifestyle, instead of taking over their life. Which is really jiving with what you’re trying to do too. So I think that’s cool. But yeah, it’s just, there’s so many things that people get into that overwhelm them. So they’re usually selling the wrong products or the wrong services, or people are trying to do too much and not building a team.
And there’s just so many different ways you can go in the wrong direction. I know, because I’ve probably done most of them and had to figure it out the hard way and turn back around and fix it. I’m a Business Made Simple Certified Coach, a StoryBrand Certified Guide, and a DigitalMarketer Certified Partner. So I constantly just look for knowledge, look for experts, look for people to help you break down different blockers to your growth, you know?